Why We Avoid Toxic Dyes

• Irritates Skin: Causes rashes, eczema, and allergies. 
• Harms Health: Linked to cancer, asthma, and organ damage. 
• Triggers Allergies: Leads to itching, redness, and discomfort.
• Dangerous Chemicals: Contains harmful substances like formaldehyde and azo dyes. 
• Environmental Harm: Pollutes water and soil. 
  
  
• That’s why we only use non-toxic, baby-safe dyes—because your baby deserves the best! 💕

Made by Moms for Moms

With love and care, from our family to yours.

Our Origins

Hi, I’m Kirstie! 

I’m a proud mom of two and the heart behind this brand. My journey started during one of the most challenging times of my life. While pregnant with my daughter, I was hospitalized due to a high-risk pregnancy, and she was born 5 weeks early. 

As a preemie, finding clothes that fit her tiny frame and didn’t irritate her delicate skin was a constant struggle. Everything we tried caused her body to break out in rashes. Even bamboo clothes, though better, still caused flare-ups. That’s when I realized the culprit wasn’t just the fabric—it was the dyes used in the clothes. 

I searched everywhere for safe, non-toxic clothing but couldn’t find what I needed. So, I decided to create it myself. My mission is simple: to provide safe, skin-friendly clothing made with love for babies and kids, especially those with sensitive skin. 

This pre-launch is the start of something bigger. Every sale helps us grow so we can create even more options for families like ours.   Thank you for supporting this dream—it means the world to me, and I know it’ll mean the world to your little ones too.

With love,

Kirstie  ✨